+ Expand opportunities by confidently pursuing diverse interactive projects
+ Integrate interactive capabilities with core offerings
+ Add width to in-house capabilities
+ Access to seasoned digital professionals
+ Add depth to in-house interactive talent pool
+ Maximize project bandwidth with just-in-time teams
+ Leverage dedicated resources for high availability
+ Defend client share of wallet by minimizing their need to turn to other vendors with overlapping core competancies
+ Increase revenue stream with new capabilities
+ Grow capabilities without heavy investment in internal resources